• I've decided to use the same wireframe I used in the last Clixflow exercise. Since the mock-up asks us to show the path for the user, I've chosen my own profile picture and adapted the copy.
• For the graphic, I'd suggest using an image that says "empty", such as an empty box.
• Ok, I should admit I've struggled with this one. I've tried to make this into a very simple hierarchy, headline + image + subheader + CTAs, but I figured this screen is about two instructions. At one hand, I should tell the user this is where their projects will be. But I also have to invite them to start a project, so I've decided to go with two headlines.
• I've adopted a very encouraging tone for this – specially at the main headline.
• The secondary headline matches the CTAs, which are in the same colour because I think both are important.
• I thought I should give the user another path to end this onboarding experience. Who knows, maybe Clixflow is commonly used by teams and the user needs to invite another person to contribute to that project?